Famous fashion designer launches a new cosmetic brand
Osmany Laffita proves that dreams come true not only in fairy tales. This popular Cuban fashion designer, currently living in the Czech Republic, has launched his own cosmetic brand called Asombroso by Osmany Laffita.
The Spanish word asombroso, which could be roughly translated as amazing, is the key idea of the newly introduced cosmetic brand. Osmany Laffita deeply believes that everybody has a right to feel amazing.
Therefore, he involved the best experts in this field, cosmetic products developers, dermatologists and perfumers to reach this goal together. After many hours of hard work he finally managed to launch a brand new collection of cosmetic products for skin and body and also fragrances for men and women that should help people feel amazing and extraordinary every single day.
„I found myself in the Czech Republic. I have met fantastic people here who gave me life chances. And now I would like to repay for such opportunities. This is the reason why the whole manufacture process of Asombroso product line is taking place right here in the Czech Republic. With love," he says.
And S&K LABEL feels enormously grateful to be given the chance to become a part of this amazing story. We discussed the final design of the labels with the customer and recommended him the improvement by using 3D varnishing. The labels were then printed on a sophisticated HP Indigo digital press, a significant advantage of which is zero costs in the event of changes in graphics and speed of printing of variable data. The final eye-catching label design with silver hot foil stamping, matt lamination an 3D varnishing surely helps to promote company’s brand image and differentiate its products form those of its competitors.
Use the link below to read the whole story of Asombroso by Osmany Laffita: