VISUAL CHANGE OF STARÁ MYSLIVECKÁ

The Green Tree Distillery celebrates 500th anniversary with a new design

13. 12. 2018

The history of The Green Tree Distillery, which is the oldest continuously working distillery in Europe, dates back to the 4th July 1518. In summer company celebrated 500 years since its founding. This exceptional event underlines the fact that the distillery remained even after so many years in the hands of Czech owners.

Stará myslivecká žitná RESERVE is a unique alcoholic rye drink with a long tradition. Being matured in selected white oat barrels for 4 years, Stará žitná myslivecká RESERVE offers its consumers a delicious whiskey-like taste with fresh fruity notes.

On the occasion of this year's important anniversary, the label underwent another change in design. The visualization, sample printing and final production was carried out by S&K LABEL who enjoys long-term relations with this popular distillery located in Prostějov. The use of cream-coloured vintage paper highlighted the natural look and structure, while three-dimensionality and elegance of the 2-piece label was achieved by using gold hot foil and 3D varnish.

For more, please see the latest issue of Packaging Herald magazine.

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